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Articles in the ‘Business & Investing’ Category

Brand: A trade name, recognition, a mark, an identity, A mark of ownership, a value
Branding is a well defined process, not a task
Branding is personality of a company.
“Brand Identity is very important for your Business”
In branding there are two most important elements
· Positioning
· Identity
Purpose of Brand:
* It can Inspire the organization
* It can Motivate
* It [...]

What is a leaflet?
Leaflets are a type of open letter or postcard, designed to be handed out to people, either by hand, by post, inserted in local newspapers for distribution, left in venues, shops, restaurants, cafes, libraries… ANYWHERE where they will catch a person’s eye.
Why produce a leaflet?
A leaflet gives you a chance to put [...]

Marketing plays a vital role in economic growth in the present global world. It ensures the planned economic growth in the developing economy where the scarcity of goods, services, ideas and excessive unemployment, thereby marketing efforts are needed for mobilization of economic resources for additional production of ideas, goods and services resulting in greater [...]

E-Commerce is a vital evolutionary phase in the business field. “Electronic Commerce is nothing but the buying and selling of goods and services through electronic systems such as the Internet and other computer networks”. In E-commerce internet play a vital role by using the modern technology. Most commonly used applications in present world [...]

Internet Marketing is a strategy and techniques applied on the Internet to reach an overall online marketing success of a company.
Internet Marketing is also called as online marketing, Internet advertising, web marketing, eMarketing.
Internet marketing can do…
• To generate worldwide internet presence of a company or an organization.
• It can give exposure to the outside corporate [...]